Challenge

Microsoft wanted a promotional site to highlight features of its Bing search engine.

Microsoft Bing

Solution

In partnership with tenfour and Waggener Edstrom, Now Interactive LLC delivered enhancements to discoverbing.com that showcased the Bing Price Predictor feature.

A visitor simply enters a destination. The application uses IP geolocation to locate the user and instantly identifies the nearest departure airport. The destination is located using Bing's geocoding API and the closest destination airport is identified. The user then sees a Bing Price Predictor page showing available flights between the departure and destination.

Gallery

Discoverbing.com 91c5bca95d6bca7186ce7c5e58999ca8b8e9e195e154e78c0d04fa420f6da312

Visitor simply enters a destination.

Pricepredictor 6852ac1caa76b3f3bbac07c5ac6ce3eec67e5d8303f7d6dba00d3f246a64aa45

Price predictor page is immediately shown.

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